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The TaurusEngage™ process

The TaurusEngage™ process

Our process begins with a brand audit, which involves a comprehensive analysis of your brand across a range of social media networks.

We then provide you with strategic recommendations on how to maximise online commentary with plans and tactics to promote, protect and enhance your online reputation, brand growth and expand relevant spheres of influence.

TaurusEngage™ is a specialist service that complements Taurus Profile™, where we protect the brands of individuals, Government and companies within the social media space. Working with partners, TaurusEngage™ can offer round the clock monitoring data analysis and prompt strategic response to ensure your brand is engaging both social media tools and commentators.

What can you expect?

  • Review of what you want to achieve
  • The most comprehensive audit available of your presence online
  • Brand identification
  • Identification and engagement with key influencers
  • Integration strategies to pull together your offline and online efforts
  • Strategies to support your traditional marketing and PR campaigns
  • Social media tactical plan to maximise your presence online
  • Crisis management and response planning
  • Education and training on social media tools
  • Guidance around your social media tattoo
  • Employee social media guidelines via TaurusSafeOnline©
  • Template and system creation for ongoing engagement
  • Real time, 24/7 monitoring of social media activity
  • Definition of measurement criteria and ROI reporting
  • Content creation
  • Blogging content

Who is this for?

  • Forward-thinking companies
  • Board Directors and CEOs
  • CFOs and Risk Managers
  • Marketing and Public Affairs Directors
  • Entrepreneurs
  • Celebrities

 

Social media gives you a new set of tools to grow your brand. Call us on 02 9415 4528 to talk through how we’ve helped Taurus clients to cut through the bull of social media.